The J. Beard Real Estate Company began development plans and marketing efforts in 2007 for Harmony Shopping Center. Originally located at Rayford Rd and Riley Fuzzel (Future Grand Parkway), the project was comprised of 70+/- acres and the plan consisted of over 240,000 square feet sf of retail and several tracts slated for multi-family and other uses originated by Land Tejas. Harmony is a 1,000 acre master planned residential community currently operated by Johnson Development.
When The J. Beard Real Estate Company began working on the project, the Grand Parkway was close to 8 years from completion. Many challenges emerged mainly because of the lack of visibility and accessibility. The nearest grocery anchored shopping center was a Kroger neighborhood center at Imperial Oaks, about 2 miles away. Once our team successfully signed HEB as the lead anchor tenant, the rest of the development’s remaining tracts were strategically planned to include several retail centers, multi family, professional office and multiple freestanding pad users.
Today, the project is nearing total completion and includes multiple national retailers, restaurants, medical groups, a large fitness user and over 500 units of multi-family. It now sits as the premier regional shopping center of the area. The successful planning, marketing and lease up of the Harmony development required our team’s extensive creativity and vision, and is just another example of how our hard work, experience, and dedication to our clients and their developments ensures positive results.
Our team was able to capitalize on our vast retail development experience, originating from:
- Ground up marketing and leasing of multiple village centers in The Woodlands and other planned communities.
- Our long-term relationships, specifically with HEB
- Our market expertise to help shape the complexion of this commercial development project
The firm helped market, lease and manage the retail spaces as well as sell several pad sites to a variety of users. The initial phase boasts retailers including HEB, Texas Children’s Pediatrics ER & Clinic, Sonic, and Sports Clips. Subsequent development which began in August 2016 resulted in leases with Crust Pizza, TSO Optical, Smoothie King, and Brush Dentistry.